Trick or Drink. Entertainment in disguise.
Maxxx Energy wanted to continue its tradition of delivering the best Halloween party. So this year, we developed the concept for “The Island of Zombies”. The idea was that if people didn’t drink Maxxx Energy, they would become zombies! Users had to activate codes through a landing page to participate for tickets for the party. The winners had to wait until the day of the party to discover the secret party location.